Jobs in New York for Immigrants

Content Creator


Chobani is looking for a Lead Content Creator to create culturally relevant content across TikTok, Instagram, YouTube, Facebook, Twitter, and other owned and paid channels. They will take Chobani’s social content to the next level by creating short form, snackable content for owned and operated social media channels.

The Lead Content Creator will work closely with the marketing, production and creative teams to create and edit light-weight, short form content. They will also be responsible for creating original content for existing platforms and developing new concepts. The ideal candidate will be a passionate self starter, strategic and creative thinker, with an ability to manage multiple projects at once. This position will report to the Content Production Lead on the Creative Production Team.


  • Collaborate with the cross functional teams to concept, develop and produce engaging content that is culturally relevant and engaging, across platforms like, but not limited to TikTok, Instagram, YouTube, Facebook, Twitter
  • Gather user generated content from social media platforms like Instagram, TikTok, Twitter and YouTube
  • Build and manage a content creator network
  • Stay up to date on emerging trends and sounds across platforms and report to the social team
  • Quickly iterate off of successful/trending content/sounds
  • Be proficient in social media and aware of current trends on the platforms. You will also be able to jump in on other video projects as needed across other areas of the business.
  • Develop and organize content plans, structures, and rollout
  • Collaborate and share ideas, inspiration, and best practices with the team
  • Engage with the brand communities across multiple platforms (Twitter, Twitch, Instagram, and TikTok)
  • Contribute to the creative vision and voice of the channel
  • The ability to take initiative and thrive in a fast-paced environment while working effectively and collaboratively with team members


  • Shoot live and edit content that can be cut and used across multiple platforms
  • Work with and build a library of footage to create assets that are optimized for cross channel use
  • Extremely knowledgeable about Instagram, TikTok, Facebook, YouTube and quick to adapt to new emerging platforms
  • Equal parts creative and production. Able to concept and execute ideas.
  • Strong cinematography skills, able to recommend, source and operate camera equipment and lighting.
  • Proficient in Adobe Premiere Pro, After Effects, Illustrator, and Photoshop
  • An expert communicator – able to give and receive critical feedback in a small team environment
  • Independent and can work autonomously but also adept at collaborating with others
  • NYC based, willing to travel for production
  • Significant experience as a TikTok user (or for a brand TikTok channel)
  • Experience working with large brands
  • Deep understanding of Twitter, TikTok, and Instagram ecosystems: trends, hashtags, music usage, functionalities, guidelines, and platform updates
  • A passion and interest in creating and telling compelling and engaging brand stories
  • Experience with production of digital/internet video content

About Us

Chobani is a food maker with a mission of making high-quality and nutritious food accessible to more people, while elevating our communities and making the world a healthier place. In short: making good food for all. In support of this mission, we are a values-driven, people-first, food-and-wellness-focused company, and have been since Hamdi Ulukaya, an immigrant to the U.S., founded the company.

We produce yogurt, oatmilk, dairy- and plant-based creamers, ready-to-drink coffee and plant-based probiotic drinks. Chobani yogurt is America’s No.1 yogurt brand, and it’s made with only natural ingredients without artificial preservatives.

Chobani uses food as a force for good in the world – putting humanity first in everything we do. Our philanthropic efforts prioritize giving back to our communities and beyond: working to eradicate child hunger, supporting immigrants, refugees and underrepresented people, honoring veterans, and protecting the planet.

We manufacture our products in New York, Idaho, and Australia. Chobani products are available throughout North America and distributed in Australia and other select markets.

Chobani is an equal opportunity employer. Chobani will not discriminate against any applicant for employment on any basis including, but not limited to: race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, military and/or veteran status, marital status, predisposing genetic characteristics and genetic information, or any other classification protected by federal, state and local laws.

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